PLANNING OUR VIEWER PROFILE

In order to understander our targeted audience and their character profile we conducted market research of 20 people that are likely to watch our film. We found that generally these viewers were more likely to:


Age- 15- 30.
Gender- generally male.
Hobbies- sport, T.V, music, socialising, movies.
Movie genres- thriller, action, horror such as films like Shutter Island starring Leonardo Di-caprio.
Music types- drum and bass, rock, punk, pop.
Clothes: Hollister, Topman, River Island.
T.V: Sitcom such as Hollyoaks, Eastenders, Scrubs, glee, etc.
Food: fast food-KFC, Costa coffee, Mcdonalds, etc.


Below is our viewer profile :